Initiatives

Buildings in Use

We design the buildings, you decide how to use them.

Architecture photography is a catch-22. Professional shots without people show the building’s beauty, but how do you promote user-focused design if there’s nobody in it? Put people in and suddenly it becomes staged.

stride treglown buildings in use

The idea: tap into user generated content on social media and show what really goes on.

The solution: build a bespoke website with individual feeds for each building. Collate the best images of people doing weird and wonderful things.